Appendix 2: Top Search Results for Selected Keywords, by Search Engine

Measuring Bias in "Organic" Web Search - Benjamin Edelman and Benjamin Lockwood

This page reports the domain names found in searches, at top search engines, for 32 portal services. Red highlighting flags instances in which a search engine presented a link to one of its own services.

Full search terms list
RankGoogleYahooBing
"academic article"
1scholar.google.comwww.jstor.orgfaculty.washington.edu
2www.weblens.orgnd.eduwww.weblens.org
3findarticles.comnd.eduen.wikipedia.org
"blog"
1www.blogger.com www.blogger.comen.wikipedia.org
2en.wikipedia.orgblogsearch.google.comblog.com
3googleblog.blogspot.comen.wikipedia.orggoogleblog.blogspot.com
"books"
1books.google.com www.ebooks.combooks.google.com
2www.barnesandnoble.comwww.barnesandnoble.comwww.barnesandnoble.com
3www.nytimes.comwww.amazon.comwww.booksamillion.com
"browser"
1www.mozilla.comen.wikipedia.orgen.wikipedia.org
2en.wikipedia.orgwww.mozilla.comwww.mozilla.com
3www.opera.comen.wikipedia.orgwww.opera.com
"calendar"
1www.timeanddate.comcalendar.yahoo.com www.timeanddate.com
2www.google.com calendar.yahoo.com www.google.com
3download-llnw.oracle.comdeveloper.yahoo.com en.wikipedia.org
"chat"
1www.chat-avenue.comasia.chat.yahoo.com messenger.yahoo.com
2chatroulette.comwww.chat.comwww.chat.com
3www.google.com chat.icq.comchat-avenue.com
"compare prices"
1www.pricegrabber.comwww.pricegrabber.comwww.pricegrabber.com
2www.nextag.comwww.bizrate.comwww.nextag.com
3www.bizrate.comwww.compareprices.muwww.bizrate.com
"directions"
1www.mapquest.commaps.yahoo.com www.mapquest.com
2maps.yahoo.comwww.mapquest.commaps.yahoo.com
3maps.google.com www.mapquest.comwww.mapquest.com
"email"
1mail.google.com mail.yahoo.com mail.yahoo.com
2mail.yahoo.comwww.mail.comwww.email.com
3www.mail.comwww.gmail.comen.wikipedia.org
"finance"
1www.google.com finance.yahoo.com finance.yahoo.com
2finance.yahoo.comfinance.yahoo.com www.google.com
3en.wikipedia.orgfinance.google.comen.wikipedia.org
"health"
1www.webmd.comhealth.yahoo.netwww.health.com
2www.health.comdir.yahoo.comwww.webmd.com
3en.wikipedia.orgwww.webmd.comhealth.yahoo.net
"images"
1www.google.comimages.google.comimages.google.com
2images.search.yahoo.comimages.google.comwww.images.com
3www.altavista.comwww.images.comimages.search.yahoo.com
"mail"
1mail.google.commail.yahoo.commail.yahoo.com
2www.mail.comwww.mail.comwww.dmnews.com
3mail.yahoo.comwww.gmail.comen.wikipedia.org
"maps"
1maps.google.commaps.yahoo.commaps.google.com
2www.mapquest.commaps.google.commaps.yahoo.com
3maps.yahoo.comwww.maps.comwww.maps.com
"markets"
1money.cnn.commoney.cnn.commoney.cnn.com
2en.wikipedia.orgmoney.cnn.comwww.gfcmarkets.com
3www.marketwatch.comen.wikipedia.orgwww.forbes.com
"movies"
1www.movies.commovies.yahoo.comwww.movies.com
2movies.yahoo.comwww.movies.commovies.yahoo.com
3www.fandango.comwww.fandango.comwww.moviefone.com
"news"
1www.cnn.comwww.eonline.comwww.cnn.com
2www.msnbc.msn.comnews.yahoo.comwww.foxnews.com
3www.foxnews.comnews.google.comnews.google.com
"photos"
1www.flickr.comwww.photos.comwww.photos.com
2photobucket.comwww.flickr.comwww.flickr.com
3www.photos.comwww.flickr.comnews.yahoo.com
"pictures"
1pictures.comwww.picsearch.comwww.picsearch.com
2www.picsearch.comwww.flickr.comwww.pictures.com
3www.free-extras.comimages.google.comwww.reuters.com
"rss reader"
1www.rssreader.comwww.rssreader.comwww.rssreader.com
2www.google.comwww.rssreader.comen.wikipedia.org
3en.wikipedia.orgreader.google.comwww.google.com
"satellite images"
1www.terraserver.comwww.nhc.noaa.govterraserver-usa.com
2maps.google.comen.wikipedia.orgwww.terraserver.com
3www.nhc.noaa.govwww.bom.gov.augeology.com
"scholarly journals"
1scholar.google.comwww.jstor.orgjournalseek.net
2journalseek.neten.wikipedia.orgwww.csupomona.edu
3www.csupomona.edulibrary.noctrl.eduinfo.lib.uh.edu
"shop"
1www.shop.comwww.shop.comwww.shop.com
2www.shoparc.comshopping.yahoo.comwww.shop.org
3www.shopnbc.comwww.shopnbc.comwww.pricegrabber.com
"spreadsheet"
1en.wikipedia.orgen.wikipedia.orgen.wikipedia.org
2docs.google.comwww.answers.comdocs.google.com
3www.openoffice.orgwww.answers.comwww.google.com
"stocks"
1finance.yahoo.comfinance.yahoo.comfinance.yahoo.com
2www.nasdaq.comfinance.yahoo.comwww.nasdaq.com
3en.wikipedia.orgen.wikipedia.orgen.wikipedia.org
"translate"
1translate.google.comtranslate.google.comtranslate.google.com
2babelfish.yahoo.comtranslate.google.combabelfish.yahoo.com
3www.freetranslation.comtranslate.reference.comwww.freetranslation.com
"translation"
1www.freetranslation.comwww.freetranslation.comwww.freetranslation.com
2babelfish.yahoo.comtranslate.google.comtranslate.google.com
3translate.google.comtranslation2.paralink.combabelfish.yahoo.com
"video"
1video.google.comvideo.yahoo.comvideo.google.com
2www.cnn.comwww.youtube.comen.wikipedia.org
3www.youtube.comvideo.google.comvideo.yahoo.com
"voicemail"
1en.wikipedia.orgen.wikipedia.orgen.wikipedia.org
2www.google.comwww.answers.comwww.voicenation.com
3www.youmail.comwww.skype.comwww.voice-mail.org
"web hosting"
1webhostinggeeks.comwww.bluehost.comwebhostinggeeks.com
2www.godaddy.comwww.siteground.comwww.webhostingtalk.com
3www.webhostingchoice.comwww.godaddy.comwww.hostgator.com
"web publishing"
1www.webpublishing.comwww.web-pub.comen.wikipedia.org
2www.weballey.netweb-publishing.caweballey.net
3philip.greenspun.comwww.cmswire.comweb-pub.com
"word processor"
1en.wikipedia.orgen.wikipedia.orgen.wikipedia.org
2docs.google.comwww.wordiq.comwww.answers.com
3www.abisource.comwww.jarte.comwww.jarte.com

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