Benjamin Edelman - Selected Publications
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Academic publications - see separate listing
Online Advertising and Search
Exclusive Preferential Placement as Search Diversion: Evidence from Flight Search and data appendix . With Zhenyu Lai. (April 2013)
IAC Toolbars and Traffic Arbitrage in 2013 . (January 2013)
The Right Remedies for Google's AdWords API Restrictions . (January 2013)
Twenty Oft-Found Commission Junction and LinkShare Affiliate Violations . With Wesley Brandi. (December 2012)
Flash-Based Cookie-Stuffer Using Google AdSense to Claim Unearned Affiliate Commissions from Amazon . With Wesley Brandi. (May 2012)
Search my Logs of Affiliate Fraud and Affiliate Fraud Information Lookup . With Wesley Brandi. (March 2012)
Hack-Based Cookie-Stuffing by Bannertracker-Script . With Wesley Brandi. (February 2012)
Large-Scale Cookie-Stuffing at Eshop600.co.uk . With Wesley Brandi. (January 2012)
Advertising Disclosures in Online Apartment Search . With Paul Kominers. (January 2012)
Google Tying Google Plus and Many More . (January 2012)
Bias in Search Results?: Diagnosis and Response . The Indian Journal of Law and Technology 7 (2011): 16-32.
Google's Dominance - And What To Do About It and Finding and Preventing Biased Results . American Constitutional Society for Law and Policy - Blog . (October 2011) Reprinted as Antitrust Scrutiny of Google . Journal of Law 2, no. 2 (2012): 445–464.
Advertisers' Missing Perspective in the Google Antitrust Hearing . (September 2011)
Implications of Google's Pharmacy Debacle . (August 2011) Republished at Betanews as DOJ Pharmacy Investigation Undermines Google Credibility .
Revisiting Unlawful Advertisements at Google (May 2011). Excerpted at Huffington Post as Unlawful Advertisements Very Familiar to Google .
Remedies for Search Bias . (February 2011)
In Accusing Microsoft, Google Doth Protest Too Much . HBR Blogs . (February 2011)
Measuring Bias in "Organic" Web Search . With Benjamin Lockwood. (January 2011)
Online Marketing at Big Skinny , TN, and slide supplements. Harvard Business School Case 911-033. With Scott Kominers. 2011. request courtesy copy
Advertisers Should Raise Their Voices Against Arrogant Google . mUmBRELLA . (November 2010)
Knowing Certain Trademark Ads Were Confusing, Google Sold Them Anyway -- for $100+ Million . (November 2010)
Hard-Coding Bias in Google "Algorithmic" Search Results . (November 2010)
A Closer Look at Google's Advertisement Labels . (November 2010)
Advertising Disclosures: Measuring Labeling Alternatives in Internet Search Engines . With Duncan S. Gilchrist. Information Economics and Policy 24 (2012).)
Tying Google Affiliate Network . (September 2010)
Facebook Leaks Usernames, User IDs, and Personal Details to Advertisers . (May 2010)
Sony's Crackle: Invisible Traffic Galore . (April 2010)
eBay Partner Network (A) , (B) , (C) , TN, and slide supplement . Harvard Business School Cases 910-008, 910-009, and 910-012. With Ian Larkin. 2009. request courtesy copy
Ad Classification at Right Media , TN, and slide supplements . Harvard Business School Case 909-032. 2009. request courtesy copy
How to Combat Online Ad Fraud . Harvard Business Review 87, no. 11 (November 2009): 24-25.
Towards a Bill of Rights for Online Advertisers . (September 2009) (Reprinted with revision as "Who Owns Metrics?: Building a Bill of Rights for Online Advertisers." Journal of Advertising Research (forthcoming). Excerpted in Advertising Week Welcome Guide . Excerpted on Huffington Post .)
How Google and Its Partners Inflate Measured Conversion Rates and Increase Advertisers' Costs . (May 2009)
Fraud in Online Advertising . The Business Standard (India). (April 2009)
In Support of Utah's HB450 . (March 2009)
False and Deceptive Display Ads at Yahoo's Right Media . (January 2009)
CPC/CPA Hybrid Bidding in a Second Price Auction . (December 2008)
PPC Platform Competition and Google's "May Not Copy" Restriction . (June 2008)
Optimal Deterrence when Judgment-Proof Agents Are Paid In Arrears - With an Application to Online Advertising Fraud and Delaying Payment to Deter Online Advertising Fraud . (February-March 2008)
Google, Inc. , Google Inc. (Abridged) , and TN . Harvard Business School Cases 910-036, -032 , and -050. 2010.
Microsoft adCenter . Harvard Business School Case 908-049. With Peter Coles. 2008. request courtesy copy
On Best-Response Bidding in GSP Auctions . With Matthew Cary, Aparna Das, Ioannis Giotis, Kurtis Heimerl, Anna Karlin, Claire Mathieu, and Michael Schwarz. HBS Working Paper No. 08-056. 2008.
Optimal Auction Design in a Multi-unit Environment: The Case of Sponsored Search Auctions . With Michael Schwarz. (December 2006)
False and Deceptive Pay-Per-Click Ads . (October 2006)
Strategic Bidder Behavior in Sponsored Search Auctions . With Michael Ostrovsky. Decision Support Systems , v.43(1), February 2007, pp.192-198.
Internet Advertising and the Generalized Second Price Auction: Selling Billions of Dollars Worth of Keywords . With Michael Ostrovsky and Michael Schwarz. American Economic Review , v. 97(1), March 2007, pp.242-259.
Greedy Bidding Strategies for Keyword Auctions . Proceedings of the 9th ACM Conference on Electronic Commerce 2007 . With Matthew Cary, Aparna Das, Ioannis Giotis, Kurtis Heimerl, Anna Karlin, Claire Mathieu, and Michael Schwarz.
Cookie Stuffing Targeting Major Affiliate Merchants . November 2004.
Electronic Commerce and Consumer Protection
Privacy
Spyware
Spyware: Research, Testing, Legislation, and Suits
(spyware index site). (June 2002 - present)
Installation Methods
Revenue Sources & Funding
Miscellaneous - Consumer Education, Legislation,
Litigation, Privacy, Mixed Topics, etc.
Upromise Savings -- At What Cost? (January 2010)
Securing Online Advertising: Rustlers and Sheriffs in the New Wild West . (In Beautiful Security , edited by John Viega.) (September 2008)
Spyware and Adware . Written testimony submitted to the US Senate Committee on Commerce, Science, and Transportation Hearing on Impact and Policy Implications of Spyware on Consumers and Businesses . (June 2008.)
Debunking Zango's "Content Economy." (May 2008)
Critiquing C-NetMedia's Anti-Spyware Offerings and Advertising Practices . (February 2008)
A Closer Look at Coupons.com (August 2007) and Coupons.com and TRUSTe: Lots of Talk, Too Little Action (March 2008).
Cookies Detected by Anti-Spyware Programs: The Current Status . (September 2006)
People of the State of New York v. Direct Revenue, LLC . (April 2006)
Deciding Who To Trust . (December
2005)
Cleaning Up Sony's Rootkit Mess .
(November 2005)
Why
Should Small and Medium-Sized Businesses Be Concerned about Spyware?
(September 2005)
Debunking ShopAtHomeSelect . (August
2005)
Netscape 8's "Trust Rating" System .
(May 2005)
Threats Against Spyware Detectors, Removers,
and Critics . (March 2005)
What Hope for Federal Anti-Spyware Legislation?
(January 2005)
180 Talks a
Big Talk, but Doesn't Deliver . (January 2005)
California's Toothless Spyware Law . (September 2004)
WhenU Copies 26+ Articles from 20+ News
Sites . (May 2004)
WhenU Security Hole Allows Execution
of Arbitrary Software . (June 2004)
WhenU Spams Google, Breaks Google "No
Cloaking" Rules . (May 2004)
WhenU Violates Own Privacy Policy .
(May 2004)
Expert Declaration in WhenU v. Utah . (May 2004)
Methods
and Effects of Spyware - FTC Comments. (March 2004)
A Close Reading of Utah's Spyware Control
Act . (February 2004)
Expert Declarations
in Washingtonpost.Newsweek Interactive Company, LLC, et al. v. the Gator
Corporation . (June 2002)
Domain Names, ICANN , and Internet Infrastructure
Internet Protocol Numbers and the American Registry for Internet Numbers: Suggested Guidance for Bankruptcy Trustees, Debtors-in-Possession, and Receivers . With Steven Ryan and Matthew Martel. BNA's Bankruptcy Law Reporter . (2012)
Pricing and Efficiency in the Market for IP Addresses . With Michael Schwarz. (September 2011)
Measuring the Perpetrators and Funders of Typosquatting , introduction , and web appendix . With Typer Moore. Proceedings of the Fourteenth International Conference on Financial Cryptography and Data Security. Springer-Verlag Lecture Notes in Computer Science
6052 (2010).
Priced and Unpriced Online Markets . Journal of Economic Perspectives 23, no. 3 (summer 2009): 21-36.
Running Out of Numbers: Scarcity of IP Addresses and What to Do About It . Proceedings of the First Conference on Auctions, Market Mechanisms and Their Applications . Springer-Verlag's Lecture Notes of the Institute for Computer Sciences, Social-Informatics and Telecommunications Engineering. (2009.)
Running Out of Numbers? The Impending Scarcity of IP Addresses and What To Do About It . (June 2008.)
Unintended Adventures in Browsing . McAfee Security Journal . (Fall 2008.)
Opening Dot EU (A) and (B) . Harvard Business School Cases N9-908-052 and N9-908-053. (2008.) request courtesy copy
Domains
Reregistered for Distribution of Unrelated Content: A Case Study of "Tina's
Free Live Webcam" . (March - April 2002.)
Large-Scale
Intentional Invalid WHOIS Data: A Case Study of "NicGod Productions"/"Domains
For Sale" . (April - May 2002.)
Alternative
Perspectives on Registrar Market Share: The Fortune 1000, the Forbes International
500, and the Yahoo Directory - Revisited (2003 Update) . (November
2003)
Alternative
Perspectives on Registrar Market Share: The Fortune 1000, the Forbes International
500, and the Yahoo Directory . (May 2002)
Technical Responses
to Unilateral Internet Authority: The Deployment of VeriSign "Site Finder"
and ISP Response . (October 2003) With Jonathan Zittrain.
Survey of Usage of the
.BIZ TLD . (June 2002) With Jonathan Zittrain.
.NAME
Registrations Not Conforming to .NAME Registration Restrictions . (May
2002)
Large-Scale
Registration of Domains with Typographical Errors . (January 2003)
Compliance
with UDRP Decisions: A Case Study of Joker.com . (June 2003)
Survey of
Usage of the .US TLD . (August - September 2002)
Registrations
in Open ccTLDs . (June - July 2002)
DNS
as a Search Engine: A Quantitative Evaluation . (June - July 2002)
Survey
of Domain Registration Services . (August - November 2003)
Intentionally
Invalid Whois Data . Written testimony submitted to the US House of Representatives
Committee on the Judiciary Subcommittee
on Courts, the Internet, and Intellectual Property Oversight
Hearing on Internet Domain Fraud & US Government's Role in Ensuring Public
Access to Accurate Whois Data . (September 2003)
A Case
Study of Disputed Registrations in .BIZ . (May 2002)
Analysis
of Registrations in the ARNI .BIZ Top-Level Domain and Analysis
of Registrations in the IOD .WEB Top-Level Domain . (June 2001)
ICANN Substantive Analysis and Conference Briefing Books : IFWP
Consensus Summary and Working Drafts Comparison (July - November 1998),
Executive
Summaries of Formative Documents (July 1999), ICANN
and the Public Interest: Pressing Issues (November 1999), Pressing
Issues II: Understanding and Critiquing ICANN's Policy Agenda (November
2000) (co-author and co-editor).
TLD Registration
Enforcement: A Call for Automation - Part I and Part
II . CircleID . (September - October
2002)
Invalid WHOIS Data:
Who Is Responsible? CircleID .
(November 2002)
Domain Name Typosquatter
Still Generating Millions . CircleID .
(February 2003)
Jurisdiction over
Domain Names: Too Much Law Or Too Little? CircleID .
(March 2003)
Quantifying Traffic
to VeriSign SiteFinder . CircleID .
(September 2003)
Alternative
Perspective on Registrar Market Share: Measuring Market Share of Corporate
Registrars . Verisign
Digital Brand Management Services - Digital Branding Bulletin . (December
2003)
Defensive
Registrations: Why They're Still Needed, and How to Make Them Earn Their Keep .
Verisign Digital Brand
Management Services - Digital Branding Bulletin . (December 2002)
Experimental Cross-Registrar
WHOIS Client . (July 1999, obsolete)
Filtering the Internet
Retransmission and Geographic Restrictions
Transportation and Personal Rapid Transport
Testimony transcripts and additional publications are available upon request. A symbol marks academic publications. marks documents written for or about, or used in, litigation.